I describe perpetual marketing as a large number ofpeople promoting one web site so they can all receivethe traffic generated by each other.
For example, you decide to create a free ebook thatyou will give away to your web site visitors. You aska large number of e-zine owners to give away theebook in exchange for their ad in the ebook. You canjust ask them to link directly to your web site whenthey promote the ebook. You, of course, will haveone of your own ads on that web page.
Let's say you get 8 out of 20 e-zine owners that agreeto giveaway the ebook. The 8 e-zines total subscriberbase is 75,000.
Now, you can ask more e-zine owners if they wouldlike to promote the ebook in exchange for an ad insidethe ebook. This time you can say, you already have 8e-zines already promoting the ebook with a subscriberbase of 75,000.
The next group of e-zine owners you ask will be moretempted to promote your ebook because there is agreater chance they will receive a lot of traffic fromthe deal. It's win/win situation!
Do you understand the power of perpetual marketing?You could have 20 or 30 e-zines promoting your website at no-cost, very quickly! You could create a new,free ebook every month and repeat the process.
This isn't the only way to use perpetual marketing.You don't just have to contact e-zine publishers youcould do the same with web site owners. You coulduse a total monthly visitor total as motivation.
It doesn't have to be just an ebook either. It could bea contest you're holding on your web site. You couldplace the other web site's ads on the contest page inexchange for them promoting the contest.
These are only a few ways to use perpetual marketing.You could use your own imagination to create newways to use perpetual marketing that will increase yourtraffic and sales.----
Murray Peck has a successful website where he shows you how to get more self help small business resources and business entrepreneur executive training and how to start and manage a successful small business (including how to increase your Affiliate Income) as well as free self help books to help improve your business and sales profits visit http://personal-enterprise-self-help-resources.com
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